Colour Naturally with WORLDFOODS
On April 1, 2009, the banned colour, methyl yellow, had been detected in routine checks made by companies on curry powder in Belgium, France, Luxembourg and Germany.
Consequently, the authority decided to recall all contaminated curry, curry pastes, and curry-based spice mixes. However, WORLDFOODS is not affected by this recall because we do not use the banned ingredient for WORLDFOODS' products as we use 100% natural ingredients including the colourings.
Food is coloured to make it more attractive or more appealing to consumers. Often time, the colour of food can influence the perceived flavour because people associate certain colours with certain flavours. We do not add any colourings to our WORLDFOODS sauces, instead the colours of WORLDFOODS sauces come from the ingredients of the sauces. For instance, the orange red colour for WORLDFOODS Thai Sweet Pineapple Chilli Dipping Sauce originates from the colour of red chillies used in the recipe and the green colour for WORLDFOODS Vegetable Curry Sauce is from the colour of green chillies and lemon grass used in the recipe. In a nutshell, the colours that appear in WORLDFOODS products are from the ingredients in the recipes, NO artificial colorings whatsoever!
A research funded by the Food Standards Agency has suggested that consumption of mixes of certain artificial food colours and the preservative sodium benzoate is linked to increased hyperactivity in some children. The colours, identified by a Southampton University study financed by the Food Standards Agency are:
sunset yellow FCF (E110).
quinoline yellow (E104)
allura red (E129)
ponceau 4R (E124)
WORLDFOODS is listed in FSA website for being free from the colours associated with hyperactivity. So, go on and cook up a fun and delicious meal for your kids now with our wide range of WORLDFOODS sauces which will definitely tantalize your little one’s tastebuds!
This further prove that WORLDFOODS is committed to produce products that is 100% natural and free of artificial preservative, flavour and colour.